Two speakers, one event, one purpose. Saturday 25th June, was the inaugural event for Be Better London.
It featured world class fitness models, dropping insightful knowledge bombs on the near capacity crowd. The two speakers didn't hold back, and for many, broke through the many illusions that surround the secret world of fitness modelling.
The event was recorded LIVE and you can listen to Rise of The Fitness Model on the Cj Sends Word Podcast (episodes CSW#17 and CSW#018).
"A great insight into the world of the fitness modelling. Be Better London will revolutionise the speakers and event scene."
Be Better London is the Brain child of myself and Bj Rule (owner of Crossfit City Road ). This exciting project has been one year in the making.
So what's it all about?
Quite simply our vision is to help London Be Better, by delivering short, thought provoking talks, by experts in the field every six weeks (think TED Talks but better).
Providing quality information for your mind body and spirit, while connecting like minded individuals, to create a community that impacts not only their friends, family, and colleagues, but the community of London at large.
To jump off our first event, we decided to tackle the rise of the fitness model. No doubt that at some point, your social media news feed blow up with pictures of ripped, tanned and scantily clad men and women.
We decided to get two experts in the field who would be brutally honest about not just the positive, but also the negative side that you won't see on your instagram. Ben West (WBFF Pro) and Clara Mosha (BNBF) were extremely well received.
To stay up to date, and learn more about future events come and join the Be Better London Facebook group